The University of Arkansas at Pine Bluff is a university located in Pine Bluff, Arkansas.  The school was founded in 1873 and is the second oldest public institution in the state of Arkansas.  It has an enrollment of over 2,500 undergraduates and 100 graduates.  The school’s mascot is the Golden Lion and their logo is […]

It probably goes without saying that we love logos that feature optical illusions or other hidden objects.  The logo presented below is for the Kölner Zoo in Germany.  It features a green elephant with a star for an eye.  Closer examination of the logo, however, reveals a few hidden objects.  Do you see them? In […]

It took Brusspup about 10 hours to create this anamorphic optical illusion paying homage to the 1982 movie Tron.  He describes the process of taping the Christmas lights to the wall as “painstaking” as they kept falling off.  Thankfully, he was patient enough to see it through to completion.  When discussing the illusion, he offers […]

Many organizations incorporate some sort of optical illusion or other deceptive element into the very logos that they build their identity around.  For example, did you know that the FedEx logo includes a hidden graphical message?  The white space between the E and the X is an arrow pointing to the right.  This arrow is […]